In order to gain insights from your own link profile, it makes sense to check this link profile with a professional analysis<\/a>. To start this analysis, you should have collected all the backlinks<\/a> of your own website in advance. It is also advantageous to have a link research tool or Sistrix account. You can also create an Excel table of the backlinks<\/a>, which contains the most important points. <\/p>\n\n It is possible to compare your own link profile with that of the competition<\/a> and thus improve or adapt it if necessary. It makes it easier to search for special features in your own link profile and receive an algorithmic<\/a> penalty. Despite good content<\/a>, the reason for the low ranking<\/a> is constantly being searched for. <\/p>\n\n How do I read the key figures of my backlinks<\/a>?<\/em><\/p>\n\n To determine key figures such as the number of backlinks<\/a> or the number of domains, it is advisable to use a Sistrix account that can read out the key figures. The number of domains<\/a> is particularly important. The more, the better, but what is better? 1000 links<\/a> from 2 domains<\/a> or 100 links from 50 domains? <\/p>\n\n Which anchor texts contain the most frequently linking websites? Are these anchor texts what I want for my website? <\/em><\/p>\n\n What is the ratio of no-follow<\/a> to do-follow backlinks?<\/em><\/p>\n\n Even if this ratio is rather uninteresting for Google<\/a> and SEO, you should not lose sight of it completely. As soon as the case of a no-follow link<\/a> ratio of over 50% occurs, you should think about what the cause is and how the problem can be solved. <\/p>\n\n What kind of pages link to your own website?<\/em><\/p>\n\n If the websites include many blogs, news portals, companies or forums, it should be checked why this is the case and whether these websites are promoting my own website.<\/p>\n\n Do the links lead mainly to the homepage or to subpages?<\/em><\/p>\n\n For a company profile, it is fine to link to the homepage. However, if it is an online store<\/a>, many sub-page links are an advantage. <\/p>\n\n What properties should the linking pages have?<\/em><\/p>\n\n It is important to check which countries the pages come from, which metrics they have, whether redirects are included and whether there are a particularly large number of sitewide links<\/a>. It is also important to know whether these pages are frequently visited or were only created for the purpose of search engines. TrustRank<\/a>, DomainPop and the visibility index<\/a> must also be checked. <\/p>\n","protected":false},"excerpt":{"rendered":" In order to gain insights from your own link profile, it makes sense to carry out a professional analysis.<\/p>\n","protected":false},"author":4,"featured_media":6470,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[304],"tags":[],"class_list":["post-8571","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lexicon"],"_links":{"self":[{"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/posts\/8571","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/comments?post=8571"}],"version-history":[{"count":4,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/posts\/8571\/revisions"}],"predecessor-version":[{"id":45215,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/posts\/8571\/revisions\/45215"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/media\/6470"}],"wp:attachment":[{"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/media?parent=8571"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/categories?post=8571"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/tags?post=8571"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}What is the benefit of a link profile analysis?<\/strong><\/h3>\n\n
You should consider the following for your own backlinks:<\/strong><\/h3>\n\n