{"id":8611,"date":"2023-08-29T17:02:26","date_gmt":"2023-08-29T16:02:26","guid":{"rendered":"https:\/\/dev.seo-marketing.koeln\/backlink-analysis%e2%9e%a8-disavow\/"},"modified":"2026-05-14T09:39:17","modified_gmt":"2026-05-14T08:39:17","slug":"backlink-analysis%e2%9e%a8-disavow","status":"publish","type":"post","link":"https:\/\/seo-marketing.koeln\/en\/backlink-analysis%e2%9e%a8-disavow\/","title":{"rendered":"Backlink analysis\u27a8 Disavow"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h2\">What is a backlink analysis with Disavow<\/h2>\n\n<p>The task of the backlink analysis is to analyze all links of a domain with regard to their seriousness, suitability and usefulness. The disavow tool devalues &#8220;spam links&#8221; or &#8220;toxic <a href=\"https:\/\/seo-marketing.koeln\/cross-linking\/\">links<\/a>&#8220;. It is particularly important to analyze your own <a href=\"https:\/\/seo-marketing.koeln\/en\/backlink-and-competitor-analysis\/\">backlinks<\/a> if there is a manual or <a href=\"https:\/\/seo-marketing.koeln\/en\/algorithm\/\">algorithmic<\/a> penalty. The backlinks are therefore not used for advice, but only as a &#8220;tipster&#8221;.   <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h3\">Start of the backlink analysis<\/h3>\n\n<p>To get a comprehensive overview of all the backlinks on your <a href=\"https:\/\/seo-marketing.koeln\/en\/bad-neighborhood\/\">website<\/a>, you can either use the <a href=\"https:\/\/seo-marketing.koeln\/en\/google-analytics\/\">Google<\/a> Webmaster Tool or another free tool.<br\/>Extremely helpful link research tools are available to identify the &#8220;toxic&#8221; backlinks. The links can be categorized automatically. This is done via the Link Dtox option. These are then devalued using an API in the <a href=\"https:\/\/seo-marketing.koeln\/en\/google-dance\/\">Google<\/a> Webmaster Tool.   <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h4\">Evaluation of the links<\/h3>\n\n<p>After the majority of the links have been collected, the &#8220;toxic&#8221; links are filtered, which are the reason for a manual or <a href=\"https:\/\/seo-marketing.koeln\/en\/algorithm\/\">algorithmic<\/a> penalty.<\/p>\n\n<p>The following key questions should be considered in the <a href=\"https:\/\/seo-marketing.koeln\/en\/web-analysis\/\">analysis<\/a>:<\/p>\n\n<p>Is there an imprint on the linked page?<br\/>Does the <a href=\"https:\/\/seo-marketing.koeln\/was-bedeutet-unique-content\/\">content<\/a> reflect high quality?<br\/>Do the topics of the <a href=\"https:\/\/seo-marketing.koeln\/en\/bad-neighborhood\/\">website<\/a> match?<br\/>Is it necessary to install an AdBlocker in order to access the <a href=\"https:\/\/seo-marketing.koeln\/was-ist-eigentlich-duplicate-content\/\">content<\/a> of the page?<br\/>What is your personal opinion of the page that is to be linked? Would you use it yourself?<br\/>What about your own links?<br\/>In which area (head, body, footer) is the link to be found?<br\/>Is there a sidewide link?<br\/>What does the anchor text look like?<br\/>Does the user get added value from the link in terms of further information?<br\/>Are the <a href=\"https:\/\/seo-marketing.koeln\/cross-linking\/\">links to<\/a> the words in a text &#8220;natural&#8221;?<br\/>Does the page look professional or does it look like a &#8220;fake&#8221;? <\/p>\n\n<p>When answering the above questions, you should check whether there is a difference between the entire <a href=\"https:\/\/seo-marketing.koeln\/domain-authority\/\">domain<\/a> and the page containing the links. Does the domain appear more trustworthy than the linked page? <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h5\">Review by SEO<\/h3>\n\n<p>After the &#8220;toxic&#8221; links have been filtered out, the filtered links must be checked. This is best done by a person who is very familiar with <a href=\"https:\/\/seo-marketing.koeln\/en\/seo\/\">SEO<\/a>.<br\/>Using the Disavow tool <\/p>\n\n<p>Once it is clear that all &#8220;toxic&#8221; links have been identified, the file is uploaded to the <a href=\"https:\/\/seo-marketing.koeln\/en\/google-analytics\/\">Google<\/a> Disavow Tool in .txt format. Such a list could look like this, for example: <\/p>\n\n<p>https:\/\/www.beispiel.de\/unterseite1\/unterseite2 https:\/\/www.beispiel.de https:\/\/www.beispiel.de \u2190 All backlinks on the start page are devalued.<br\/>domain: example.com \u2190 The links of the entire domain are devalued.<\/p>\n\n<p>To avoid potential errors, you should consult with an experienced <a href=\"https:\/\/seo-marketing.koeln\/en\/seo\/\">SEO<\/a> agency before using the Disavow tool.<\/p>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The task of the backlink analysis is to analyze all links of a domain. On their seriousness, suitability and benefits.<\/p>\n","protected":false},"author":4,"featured_media":6471,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[304],"tags":[],"class_list":["post-8611","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lexicon"],"_links":{"self":[{"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/posts\/8611","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/comments?post=8611"}],"version-history":[{"count":6,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/posts\/8611\/revisions"}],"predecessor-version":[{"id":45225,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/posts\/8611\/revisions\/45225"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/media\/6471"}],"wp:attachment":[{"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/media?parent=8611"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/categories?post=8611"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seo-marketing.koeln\/en\/wp-json\/wp\/v2\/tags?post=8611"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}