{"id":29798,"date":"2026-08-27T17:14:57","date_gmt":"2026-08-27T16:14:57","guid":{"rendered":"https:\/\/dev.seo-marketing.koeln\/referencia-lago\/"},"modified":"2026-10-23T10:48:35","modified_gmt":"2026-10-23T09:48:35","slug":"referencia-lago","status":"publish","type":"page","link":"https:\/\/seo-marketing.koeln\/es\/referencia-lago\/","title":{"rendered":"LaGo Beauty &#038; Akademie"},"content":{"rendered":"\n<style>.smk-case{--brand:#3f51b5;--ink:#111833;color:var(--ink);font-family:\"Plus Jakarta Sans\",sans-serif;font-size:18px;line-height:1.6;background:#fff;width:100%}.smk-case *{box-sizing:border-box}.smk-case h1,.smk-case h2,.smk-case h3{font-family:Lato,sans-serif;color:#2c2c2c;line-height:1.15;margin:0 0 20px}.smk-case h1{font-size:50px;font-weight:900}.smk-case h2{font-size:40px;font-weight:900;max-width:900px}.smk-case h3{font-size:23px;font-weight:800}.smk-case p{margin:0 0 20px}.smk-case a{color:var(--brand)}.smk-case a:focus-visible{outline:3px solid 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.btn{background:#3f51b5;color:#fff;font-family:Inter,sans-serif;font-size:1.05rem;font-weight:700;padding:20px 36px;box-shadow:0 10px 25px rgba(78,88,200,.3)}\n.smk-case .cta .btn:hover,.smk-case .cta .btn:focus-visible{background:#e91e63;color:#fff}\n.smk-case .browser img{aspect-ratio:auto;object-fit:contain}\n@media(max-width:900px){.smk-case .btn:not(.secondary){font-size:15px}.smk-case .cta .btn{font-size:1.05rem}}\n@media(prefers-reduced-motion:reduce){.smk-case a{transition:none}}\n<\/style><div class=\"smk-case\"><section id=\"projekt\" class=\"hero\"><div class=\"shell\"><nav class=\"crumb\" aria-label=\"Ruta de navegaci\u00f3n\"><a href=\"https:\/\/seo-marketing.koeln\/es\/referencias\/\">Casos de \u00e9xito<\/a> &nbsp; \/ &nbsp; LaGo Beauty &#038; Akademie<\/nav><div class=\"hero-grid\"><div><span class=\"eyebrow\">CASO DE \u00c9XITO \u00b7 BELLEZA Y BIENESTAR<\/span><h1>LaGo Beauty &#038; Akademie<\/h1><h2 class=\"tagline\">Descubrir tratamientos.<br>Ganar visibilidad local.<\/h2><p>Para LaGo Beauty dise\u00f1amos e implementamos una presencia digital completamente nueva. El dise\u00f1o web adaptable, el SEO y la optimizaci\u00f3n del Perfil de Empresa de Google se complementan.<\/p><div class=\"tags\"><span>Dise\u00f1o web<\/span><span>SEO<\/span><span>Perfil de Empresa de Google<\/span><span>Mantenimiento web<\/span><\/div><div class=\"actions\"><a class=\"btn\" href=\"#ausgangslage\">Descubrir el proyecto \u2193<\/a><a class=\"btn secondary\" href=\"https:\/\/lagobeauty.de\/\" target=\"_blank\" rel=\"noopener\">Ver la web \u2197<\/a><\/div><\/div><div><figure><div class=\"browser\"><div class=\"bar\" aria-hidden=\"true\"><i><\/i><i><\/i><i><\/i><span>lagobeauty.de<\/span><\/div><img decoding=\"async\" src=\"https:\/\/seo-marketing.koeln\/wp-content\/uploads\/2025\/06\/Bildschirmfoto-2025-06-25-um-12.43.42.png\" alt=\"LaGo Beauty &amp; Akademie \u2013 web del proyecto\" loading=\"eager\"><\/div><figcaption>Vista de la web procedente de nuestra documentaci\u00f3n del proyecto.<\/figcaption><\/figure><div class=\"signature\"><img decoding=\"async\" src=\"https:\/\/seo-marketing.koeln\/wp-content\/uploads\/2025\/06\/logo_libelle.png\" alt=\"LaGo Beauty &amp; Akademie Logo\" loading=\"lazy\"><p><strong>LaGo Beauty &#038; Akademie<\/strong><br>Dise\u00f1o web y SEO local<\/p><\/div><\/div><\/div><\/div><\/section><section id=\"projektdaten\" class=\"facts\"><div class=\"shell\"><div class=\"fact-grid\"><div><small>SECTOR<\/small><strong>Belleza y bienestar<\/strong><\/div><div><small>ENFOQUE<\/small><strong>Dise\u00f1o web y SEO local<\/strong><\/div><div><small>MERCADO<\/small><strong>Wolfsburgo y alrededores<\/strong><\/div><div><small>PROYECTO<\/small><strong>Nueva web y soporte<\/strong><\/div><\/div><\/div><\/section><nav class=\"jump\" aria-label=\"En este caso de \u00e9xito\"><div class=\"shell\"><a href=\"#ausgangslage\">Punto de partida<\/a><a href=\"#leistungen\">Nuestros servicios<\/a><a href=\"#seo-ergebnisse\">Resultados SEO<\/a><a href=\"#einblicke\">El proyecto en detalle<\/a><a href=\"#zusammenarbeit\">Colaboraci\u00f3n<\/a><\/div><\/nav><section id=\"ausgangslage\" class=\"\"><div class=\"shell\"><div class=\"intro\"><span class=\"eyebrow\">01 \/ PUNTO DE PARTIDA<\/span><h2>Presentar los servicios de belleza con claridad.<\/h2><p>Las personas investigan tratamientos, comparan ofertas y buscan proveedores cercanos. La presencia digital debe conectar estos pasos de forma l\u00f3gica.<\/p><\/div><div class=\"split\"><div><h3>Pensar conjuntamente la web y las b\u00fasquedas locales.<\/h3><p>La nueva web deb\u00eda presentar los tratamientos de LaGo Beauty con claridad y resultar c\u00f3moda en distintos dispositivos. A ello se sum\u00f3 el objetivo de reforzar su presencia en las b\u00fasquedas locales.<\/p><p>Combinamos el nuevo desarrollo t\u00e9cnico con un dise\u00f1o claro y medidas SEO. Optimizamos el Perfil de Empresa de Google como otro punto de contacto de las b\u00fasquedas locales.<\/p><\/div><aside class=\"aside\"><h3>Las prioridades del proyecto<\/h3><ul><li><strong>Explicar los tratamientos<\/strong><span>Presentar la oferta en una estructura clara y f\u00e1cil de usar.<\/span><\/li><li><strong>Facilitar el uso m\u00f3vil<\/strong><span>Adaptar el dise\u00f1o y los contenidos a distintos tama\u00f1os de pantalla.<\/span><\/li><li><strong>Cuidar la presencia local<\/strong><span>Incluir la web y el Perfil de Empresa de Google en el soporte digital continuo.<\/span><\/li><\/ul><\/aside><\/div><\/div><\/section><section id=\"leistungen\" class=\"soft\"><div class=\"shell\"><div class=\"intro\"><span class=\"eyebrow\">02 \/ NUESTRO TRABAJO<\/span><h2>Una nueva presencia con enfoque local.<\/h2><p>La colaboraci\u00f3n conecta la creaci\u00f3n de la web con la optimizaci\u00f3n en buscadores y el mantenimiento continuo.<\/p><\/div><div class=\"cards\"><article class=\"card\"><span class=\"num\">01<\/span><h3>Concepto web<\/h3><p>Planificar desde cero la presencia digital e implementarla t\u00e9cnicamente.<\/p><\/article><article class=\"card\"><span class=\"num\">02<\/span><h3>Dise\u00f1o adaptable<\/h3><p>Presentar los tratamientos con claridad en m\u00f3viles, tabletas y ordenadores.<\/p><\/article><article class=\"card\"><span class=\"num\">03<\/span><h3>SEO<\/h3><p>Orientar los contenidos y la base t\u00e9cnica a b\u00fasquedas relevantes del sector de la belleza.<\/p><\/article><article class=\"card\"><span class=\"num\">04<\/span><h3>Perfil de Empresa<\/h3><p>Optimizar el Perfil de Empresa de Google para facilitar la visibilidad local.<\/p><\/article><article class=\"card\"><span class=\"num\">05<\/span><h3>Mantenimiento web<\/h3><p>Acompa\u00f1ar de forma continua los contenidos y el funcionamiento t\u00e9cnico.<\/p><\/article><article class=\"card\"><span class=\"num\">06<\/span><h3>Dominio y hosting<\/h3><p>Mantener la disponibilidad t\u00e9cnica de la web.<\/p><\/article><\/div><\/div><\/section><style id=\"smk-seo-results\">\n.smk-case .growth-panel{border:1px solid #e2e5ef;border-radius:20px;padding:34px;background:#fff}\n.smk-case .growth-layout{display:grid;grid-template-columns:0.8fr 1.4fr;gap:48px;align-items:center}\n.smk-case .growth-number{font-family:Lato,sans-serif;font-size:64px;line-height:1.1;font-weight:900;color:#3f51b5;display:block;margin:12px 0}\n.smk-case .growth-label{font-size:16px;font-weight:700;color:#111833}.smk-case .growth-baseline{font-size:15px;color:#646d80;margin-top:16px}\n.smk-case .growth-chart{margin:0;min-width:0}.smk-case .growth-chart h3{font-size:22px;margin-bottom:24px}\n.smk-case .growth-row{display:grid;grid-template-columns:80px minmax(0,1fr) 58px;gap:14px;align-items:center;margin:18px 0}\n.smk-case .growth-date,.smk-case .growth-value{font-size:13px;line-height:1.4}.smk-case .growth-value{text-align:right;font-weight:800;color:#111833}\n.smk-case .growth-track{height:24px;border-left:1px solid #dfe3ef;background:#f4f5fa;border-radius:0 5px 5px 0;overflow:hidden}\n.smk-case .growth-bar{display:block;height:100%;background:#8b98d8;border-radius:0 5px 5px 0}.smk-case .growth-row:last-child .growth-bar{background:#3f51b5}\n.smk-case .growth-context{font-size:13px;color:#646d80;margin:0 0 24px}.smk-case .growth-note{font-size:12px;color:#646d80;border-top:1px solid #e6e8f0;padding-top:20px;margin:24px 0 0}\n@media(max-width:800px){.smk-case .growth-layout{grid-template-columns:1fr;gap:24px}.smk-case .growth-panel{padding:24px}.smk-case .growth-number{font-size:54px}}\n@media(max-width:420px){.smk-case .growth-panel{padding:18px}.smk-case .growth-row{grid-template-columns:63px minmax(0,1fr) 43px;gap:8px}.smk-case .growth-date,.smk-case .growth-value{font-size:11px}.smk-case .growth-number{font-size:48px}.smk-case .growth-chart h3{font-size:20px}}\n<\/style><section id=\"seo-ergebnisse\"><div class=\"shell\"><div class=\"intro\"><span class=\"eyebrow\">RESULTADOS SEO<\/span><h2>Una presencia mucho m\u00e1s amplia en las b\u00fasquedas.<\/h2><p>La base de palabras clave detectadas para LaGo Beauty &#038; Akademie creci\u00f3 notablemente en dos a\u00f1os. La evoluci\u00f3n muestra el desarrollo de su presencia en las b\u00fasquedas, incluidas las fluctuaciones entre las mediciones.<\/p><\/div><div class=\"growth-panel\"><div class=\"growth-layout\"><div><strong class=\"growth-number\">+427 %<\/strong><div class=\"growth-label\">m\u00e1s palabras clave posicionadas<\/div><p class=\"growth-baseline\">De <strong>26<\/strong> a <strong>137<\/strong><br>en el periodo mostrado.<\/p><\/div><figure class=\"growth-chart\"><h3>Palabras clave posicionadas<\/h3><div class=\"growth-row\"><span class=\"growth-date\">Oct. 2024<\/span><span class=\"growth-track\" aria-hidden=\"true\"><span class=\"growth-bar\" style=\"width:17.45%\"><\/span><\/span><span class=\"growth-value\">26<\/span><\/div><div class=\"growth-row\"><span class=\"growth-date\">Abr. 2025<\/span><span class=\"growth-track\" aria-hidden=\"true\"><span class=\"growth-bar\" style=\"width:57.72%\"><\/span><\/span><span class=\"growth-value\">86<\/span><\/div><div class=\"growth-row\"><span class=\"growth-date\">Oct. 2025<\/span><span class=\"growth-track\" aria-hidden=\"true\"><span class=\"growth-bar\" style=\"width:100.00%\"><\/span><\/span><span class=\"growth-value\">149<\/span><\/div><div class=\"growth-row\"><span class=\"growth-date\">Abr. 2026<\/span><span class=\"growth-track\" aria-hidden=\"true\"><span class=\"growth-bar\" style=\"width:79.19%\"><\/span><\/span><span class=\"growth-value\">118<\/span><\/div><div class=\"growth-row\"><span class=\"growth-date\">Oct. 2026<\/span><span class=\"growth-track\" aria-hidden=\"true\"><span class=\"growth-bar\" style=\"width:91.95%\"><\/span><\/span><span class=\"growth-value\">137<\/span><\/div><\/figure><\/div><\/div><\/div><\/section><section id=\"einblicke\" class=\"\"><div class=\"shell\"><div class=\"intro\"><span class=\"eyebrow\">03 \/ EL PROYECTO EN DETALLE<\/span><h2>La nueva presencia en uso.<\/h2><p>Las vistas del proyecto muestran la web implementada. Los tratamientos, un dise\u00f1o claro y el uso m\u00f3vil ocupan un lugar central.<\/p><\/div><div class=\"split\"><figure class=\"work-image\"><img decoding=\"async\" src=\"https:\/\/seo-marketing.koeln\/wp-content\/uploads\/2025\/06\/Mobile_LaGoBeauty_Webseite.png\" alt=\"LaGo Beauty &amp; Akademie \u2013 presentaci\u00f3n m\u00f3vil de los tratamientos\" loading=\"lazy\"><figcaption>Vista m\u00f3vil de la web del proyecto LaGo Beauty.<\/figcaption><\/figure><div><ul><li><strong>Un desarrollo completamente nuevo<\/strong><span>Concepto, dise\u00f1o e implementaci\u00f3n t\u00e9cnica de la web.<\/span><\/li><li><strong>Los tratamientos en el centro<\/strong><span>Una presencia estructurada para investigar los servicios adecuados.<\/span><\/li><li><strong>Un complemento local<\/strong><span>Optimizaci\u00f3n del Perfil de Empresa de Google como parte de la colaboraci\u00f3n.<\/span><\/li><\/ul><div class=\"actions\"><a class=\"btn secondary\" href=\"https:\/\/lagobeauty.de\/\" target=\"_blank\" rel=\"noopener\">Ver la web del proyecto \u2197<\/a><\/div><\/div><\/div><\/div><\/section><section id=\"zusammenarbeit\" class=\"soft\"><div class=\"shell\"><div class=\"intro\"><span class=\"eyebrow\">04 \/ COLABORACI\u00d3N<\/span><h2>Acompa\u00f1ar conjuntamente el dise\u00f1o web y la visibilidad.<\/h2><p>La web aporta la base de contenidos. El SEO y el mantenimiento del Perfil de Empresa complementan la presencia en las b\u00fasquedas locales.<\/p><\/div><div class=\"flow\"><div><small>01<\/small><h3>Presentar<\/h3><p>Explicar los tratamientos con claridad y una presentaci\u00f3n visual adecuada.<\/p><\/div><div><small>02<\/small><h3>Visibilidad<\/h3><p>Optimizar los contenidos web y la presencia en las b\u00fasquedas locales.<\/p><\/div><div><small>03<\/small><h3>Mantener<\/h3><p>Seguir cuidando los contenidos y la tecnolog\u00eda.<\/p><\/div><\/div><\/div><\/section><section id=\"kontakt\" class=\"cta\"><div class=\"shell\"><span class=\"eyebrow\">SU PROYECTO<\/span><h2>\u00bfQu\u00e9 quiere conseguir con su presencia digital?<\/h2><p>Ya sea una nueva web, visibilidad local u optimizaci\u00f3n continua, analizamos su punto de partida y las medidas adecuadas para su empresa.<\/p><a class=\"btn\" href=\"https:\/\/calendly.com\/smk-seo-support\" target=\"_blank\" rel=\"noopener\">Hablemos de su proyecto sin compromiso<\/a><\/div><\/section><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Casos de \u00e9xito &nbsp; \/ &nbsp; LaGo Beauty &#038; Akademie CASO DE \u00c9XITO \u00b7 BELLEZA Y BIENESTAR LaGo Beauty &#038; Akademie Descubrir tratamientos.Ganar visibilidad local. Para LaGo Beauty dise\u00f1amos e implementamos una presencia digital completamente nueva. El dise\u00f1o web adaptable, el SEO y la optimizaci\u00f3n del Perfil de Empresa de Google se complementan. Dise\u00f1o webSEOPerfil [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":29476,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"kunden-branche":[344],"class_list":["post-29798","page","type-page","status-publish","has-post-thumbnail","hentry","kunden-branche-belleza-y-bienestar"],"_links":{"self":[{"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/pages\/29798","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/comments?post=29798"}],"version-history":[{"count":9,"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/pages\/29798\/revisions"}],"predecessor-version":[{"id":990278,"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/pages\/29798\/revisions\/990278"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/media\/29476"}],"wp:attachment":[{"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/media?parent=29798"}],"wp:term":[{"taxonomy":"kunden-branche","embeddable":true,"href":"https:\/\/seo-marketing.koeln\/es\/wp-json\/wp\/v2\/kunden-branche?post=29798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}