What if you commission a new website but don’t get any new customers?
Every day we receive calls from customers who have commissioned a new website from one or even several web designers.
The problem now is that the new website is not generating any new sales or new customers.
But why is that?
After a close examination of the website, we repeatedly find that although the design is good to very good, the website is unsuitable for most search engines. One of the reasons for this is that many web designers do not work according to the current standard criteria.
How do you win new customers?
A few years ago, any website that was reasonably well designed could be found very easily on the Internet. Today, SEO optimization is mandatory for every website. If it is not optimized, the chances of winning new customers are slim. It is therefore important that web design and SEO are used optimally on the new website. We generally recommend that you have a new website created by an agency that has the ability to implement web design and SEO. Web design and SEO must harmonize in order to achieve optimal success. That’s why all our websites that our web designers create are certified by the Cert-EU.
What is the Cert-EU?
The Cert-EU is a quality association that provides standard certificates for persons and system certificates for system services. They have developed a process whereby current search engine criteria are checked on every page of a website at all times. The criteria are constantly updated and adapted to the current status of the search engines. You will be found better and it saves you money to invest in an extra SEO agency.
Important criteria of the search engine:
- Speed
- Usability
- Responsive
- good internal link structure
- Good keyword research
- Reasonable number of pages
- Relatively good technology (optimized server for the respective CMS system)
We have made it our standard to only work with the best, starting with our hardware, such as our partner HostPress, who provide us with the best servers. The servers are optimized so that they have the optimum performance for every website size via the various CMS systems.
Most of our websites were created using the WordPress CMS system and are equipped with various premium plugins. We use WP Rocket as a popular plugin for all our customers. WP Rocket offers very good compression of all files on your website and ensures that you can be accessed quickly and in accordance with search engines at all times.
What advantages does this CMS system offer?
The advantage of this CMS system is the constant further development of the website’s function and easy administration for the customer. This allows you to quickly and easily put new posts online or replace existing images. We offer you intensive training with our experts so that you are quickly able to use the system independently. Another advantage is our specially designed courses, which of course also have Cert-EU certification.
Here we have a combination of many positive components that guarantee you optimum success in the long term. Through an appropriate keyword analysis and a competitor analysis, we are able to provide you with the best possible rankings in the search engines.
Get in touch with us!
Contact us about your new website and let us draw up a plan on how we can achieve your goals quickly and cost-effectively.
What happens when we create a new website for you?
First of all, we discuss your goals and ideas that you want to achieve with your new website. Once we have an accurate picture, we will analyze your competitor on the basis of this data.
Once we have collected enough data, our design team creates an initial design proposal. You will then receive this first draft and can get a first impression of your new website. If you are not satisfied with the first draft and have suggestions for improvement, let us know and our designers will make a change free of charge. When the design is ready, we will start building your website. In this process, this proposal would be inserted into the CMS system of your choice. Required functions such as chat system, contact form, tables of contents or any other functions are installed and checked for functionality.
At the same time, our copywriters will create your optimized texts based on the keyword research, which will serve to rank optimally in the search engines. The finished texts will be sent to you for proofreading and you are also welcome to make suggestions for improvement. Once the text has been created according to your wishes and our SEO research, we will add it to the website.
All our steps are always created in conjunction with the search engine criteria. As soon as the design and content of your website has been finalized, we will submit it for independent testing by Cert-EU. This checks the website according to all known search engine criteria. If the test is positive, you will receive the official Cert-EU certificate and widget and can therefore be sure that your website will be found on the Internet.
After a successful check, we will put your website live and inform Google and all other search engines that it has been included in the index. This service is of course included in all our packages. Once your website has been indexed, you can expect to see the first results within the next 2-3 months.
If you need help during this time, we are of course available to you at any time.
See you soon and thanks for reading