CASE STUDY · BEAUTY & TRAINING

Kaja Nails

Showcase nail design.
Share expertise.

For Kaja Nails in Paderborn, we developed a website that brings the nail studio and its training courses together. The website, local presence and supporting print and social media materials create a coherent brand presence.

Web designLocal presencePrintSocial media
Kaja Nails – homepage for the nail studio and training courses
Kaja Nails · Homepage with work examples and service navigation.
Kaja Nails Logo

Kaja Nails
Website & brand presence

INDUSTRYBeauty & training
FOCUSWebsite & brand presence
MARKETPaderborn
PROJECTWebsite for studio & courses
01 / STARTING POINT

Two offers under one clear brand.

Studio clients and prospective course participants have different needs. Both need a relevant starting point.

Clearly distinguish treatments and courses.

Kaja Nails combines nail design with sharing specialist knowledge. The website needs to showcase the studio’s work and make the training offer accessible.

We organised the content into studio, services and courses. Images communicate the style, while contact options support appointment and course enquiries.

02 / OUR WORK

A presence across several touchpoints.

The project spans website planning and supporting materials for the studio.

01

Concept & structure

Plan the pages for studio services, courses and contact.

02

Design & content

Bring design, copy and images together in a coherent website.

03

Responsive implementation

Build the website for use across different devices.

04

Google Business Profile

Set up the local business presence.

05

Flyer & business card

Design print materials to match the brand presence.

06

Social media & launch

Support Instagram materials, adjustments and indexing.

03 / PROJECT INSIGHTS

Studio and training at a glance.

The website combines a visual presentation of the work with clear entry points to services and courses.

Kaja Nails – homepage for the nail studio and training courses
Kaja Nails · Homepage with work examples and service navigation.
  • Images as guidanceNail design examples communicate the studio’s style.
  • Courses in the main menuPeople interested in training have their own entry point.
  • Place contact options where they fitThe content supports appointment and course enquiries.
04 / COLLABORATION

From concept to a coordinated presence.

The website and supporting materials were delivered as a connected project.

01

Plan

Organise offers and content for the different audiences.

02

Design

Develop the website and materials in line with the brand identity.

03

Review & launch

Check presentation, functionality and final adjustments before launch.

YOUR PROJECT

What should your digital presence achieve?

Whether you need a new website, local visibility or ongoing optimisation, we’ll discuss your starting point and the steps that suit your business.

Discuss your project — no obligation

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