Page planning
Plan the information architecture and suitable entry points for different audiences.
For Belmont Living, we are developing a new website covering shared supported housing, assisted living and suitable housing options. The focus is on addressing different audiences clearly, using warm imagery and providing a straightforward route to an enquiry.

Belmont Living
Web design, UX & content
Residents, care professionals, employers and landlords visit the website with different questions. The page structure needs to bring these interests together.
The Belmont Living website concept provides dedicated sections for residents, care professionals, employers and landlords, alongside information about locations and the company. The key is to make the range of services easy to navigate.
Our project covers page planning, bespoke web design, website copy and the technical implementation of contact routes. The design aims to combine professionalism with warmth; enquiry forms reflect each visitor’s needs.
Planning, design and content are being developed together for the new website.
Plan the information architecture and suitable entry points for different audiences.
Develop a modern design with a clear hierarchy, generous spacing and a personal tone.
Explain the services clearly and coordinate the content across the pages.
Select and integrate images that convey housing, everyday life and trust.
Structure enquiries and consider the user journey all the way to contact.
Support the implementation with quality checks, a cookie banner and consent management.
The image from the new web project uses calm colours, light and a welcoming living space. It supports the personal tone of the offer.

The development connects prospective residents’ and partners’ perspectives with the Belmont Living offer.
Define audiences, pages and key user journeys in the concept.
Bring design, copy and imagery together in a consistent presence.
Check the forms and technical implementation and develop them further with the client.
Whether you need a new website, local visibility or ongoing optimisation, we’ll discuss your starting point and the steps that suit your business.
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