CASE STUDY · HEALTH & MEDICINE

CV Care International

Make cardiology services easier to find.

For the private practice of Dr. med. Hani Al-Terki, we planned, set up and continually optimised Google Ads. The focus was regional searches, relevant messaging and measurable contact routes.

Google AdsRegional campaignsConversion tracking
CV Care International – project website
The practice website as the destination for Google Ads campaigns.
CV Care International Logo

CV Care International
Google Ads & tracking

INDUSTRYHealth & medicine
FOCUSGoogle Ads & tracking
MARKETDüsseldorf
PROJECTCampaign management
01 / STARTING POINT

The right practice for a relevant search.

People searching for cardiology services need clear information and a direct route to the practice. The campaigns address privately insured and self-paying patients in the Düsseldorf area.

Connect search intent with the service area

The practice offers diagnosis, prevention and treatment of cardiovascular conditions. For advertising, the key was to connect relevant searches with these services and the regional focus.

Our work covers campaign strategy, ad setup and ongoing review. Tracking appointment enquiries and user interactions provides a basis for further optimisation.

02 / OUR WORK

What we delivered for CV Care International.

An overview of the services, aligned with the specific project scope.

01

Campaign concept

The services, target audience and regional service area form the basis of the Google Ads strategy.

02

Setup & optimisation

We set up the campaigns and continually reviewed their targeting and ads.

03

Tracking & analysis

Technical tracking setup supports a clear review of enquiries and user interactions.

03 / PROJECT INSIGHTS

From a search to practice contact.

The project view shows the website as the destination for the ads. Our contribution to this project is Google Ads management, including tracking.

CV Care International – practice website as the advertising destination
Project context: the CV Care International website.
  • Clear practice focusAds lead to the private cardiology practice’s services.
  • Relevant audienceMessaging focuses on privately insured and self-paying patients.
  • Clear performance reviewTracking and ongoing analysis support campaign optimisation.
04 / COLLABORATION

Develop campaigns continuously.

Planning, measurement and optimisation are connected parts of advertising management.

01

Target

Bring search intent, practice services and the region together.

02

Evaluate

Review enquiries and interactions in the campaign context.

03

Optimise

Use the findings to guide ongoing management.

YOUR PROJECT

What should your digital presence achieve?

Whether you need a new website, local visibility or ongoing optimisation, we’ll discuss your starting point and the steps that suit your business.

Discuss your project — no obligation

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