CASE STUDY · WORKPLACES & INTERIOR FIT-OUT

freiraum. GmbH

New workplaces.
A clear digital position.

For freiraum., we maintain and optimise the existing website. SEO content, service pages, local search visibility and ongoing website maintenance make the company’s broad expertise easier to understand online.

SEOLocal SEOContentWebsite development
freiraum. GmbH – project website
A view of the website from our project documentation.
freiraum. GmbH logo

freiraum. GmbH
SEO & website development

INDUSTRYWorkplaces & interior fit-out
FOCUSSEO & website development
MARKETMünster & surrounding area
PROJECTExisting website support
01 / STARTING POINT

Explaining diverse workplace concepts clearly.

Consultancy, planning and interior fit-out work together at freiraum. The website needs to communicate this range clearly.

Expertise for modern workplaces.

freiraum. is a general contractor from Münster for new office concepts, interiors, refurbishment and new-build projects. It supports clients from consultancy through to interior fit-out.

Our work builds on the existing website. We optimise service pages and content, develop new SEO topics and support technical improvements and the local presence.

02 / OUR WORK

Developing existing strengths online.

The collaboration combines content optimisation, local SEO and ongoing support.

01

Service pages

Revise existing content and present the varied services more clearly.

02

SEO content

Develop new content about new office concepts, interior fit-out and modern workplaces.

03

Technical optimisation

Work on the technical foundations and performance of the existing website.

04

Local SEO

Optimise and maintain the Google Business Profile for regional visibility.

05

User journey

Improve the structure and navigation of the existing website.

06

Website maintenance

Update content and support ongoing technical changes.

SEO RESULTS

A broader keyword base for freiraum.

The number of tracked keywords for freiraum.’s existing website increased significantly year on year. The intermediate reading shows that progress was not linear.

+87 %
more ranking keywords

From 46 to 86
over the period shown.

Ranking keywords

Oct 202546
Apr 202628
Oct 202686
03 / PROJECT INSIGHTS

The existing website as a foundation.

The project view shows the website we develop through content and technical work. The focus is on SEO, local presence and ongoing support.

freiraum. GmbH – existing website supported through SEO
Website view from the project documentation. Focus: developing the existing website.
  • Specialist topicsContent about modern workplaces and interior fit-out.
  • Local presenceMaintenance and optimisation of the Google Business Profile.
  • Ongoing developmentWork on existing service pages, technical foundations and navigation.
04 / COLLABORATION

Content, search and the website in context.

Support follows the company’s services and prospective clients’ information needs.

01

Understand

Connect the services with relevant search topics.

02

Improve

Optimise content, page structure and technical foundations.

03

Support

Maintain the website and local presence over time.

YOUR PROJECT

What should your digital presence achieve?

Whether you need a new website, local visibility or ongoing optimisation, we’ll discuss your starting point and the steps that suit your business.

Discuss your project — no obligation

Withdraw from contract

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