CASE STUDY · ADS LANDING PAGE

Vogel Immobau – Ads landing page

One landing page.
A clear B2B offer.

Alongside Vogel Immobau’s main website, we created a dedicated one-page landing page for Google Ads. Focusing on commercial floor coatings for industrial premises and workshops, it guides visitors towards a project enquiry.

Ads landing pageWeb designCopywritingUser journey
Vogel Immobau – Ads landing page for commercial floor coatings
Vogel Immobau · Landing page for epoxy floor coatings.
Vogel Immobau Logo

Vogel Immobau
Ads landing page

INDUSTRYConstruction & coatings
FOCUSAds landing page
MARKETCommercial & industrial
PROJECTAdditional Ads landing page
01 / STARTING POINT

Explaining a specialist service clearly.

Business customers need to see quickly whether the service suits their flooring and its intended use.

From a flooring problem to a project enquiry.

The main website presents Vogel Immobau’s full range of services. For adverts promoting commercial floor coatings, we created a focused landing page that brings requirements and the process together in one place.

We built a standalone B2B landing page. Service information, evidence of expertise and answers to common questions lead visitors to the contact options.

02 / OUR WORK

A focused journey through the offer.

Planning, copywriting and implementation centred on a dedicated landing page for the floor-coating Ads campaigns.

01

Concept

Align the target audience and page structure with the adverts and the service being promoted.

02

Subdomain & implementation

Build the standalone landing page on a subdomain.

03

Service copy

Explain the commercial floor-coating offer clearly.

04

User journey

Arrange information about requirements, services and contact options logically.

05

Privacy & consent

Set up consent management to suit the landing page.

06

Quality assurance

Check the landing page before publication.

03 / PROJECT INSIGHTS

Focused on commercial flooring requirements.

The page addresses typical uses directly and combines service information with a clear enquiry option.

Vogel Immobau – Ads landing page for commercial floor coatings
Vogel Immobau · Landing page for epoxy floor coatings.
  • A clear service focusIndustrial and workshop floors are central to the opening section.
  • Make expertise visibleQualifications and contact people appear alongside the relevant service information.
  • A direct route to an enquiryContact options and enquiry buttons accompany the information.
04 / COLLABORATION

An additional landing page for Ads campaigns.

The Ads landing page complements the main website with a direct introduction to commercial floor coatings. Our work on the main website is presented in a separate SEO case study.

01

Focus

Define the offer and its B2B audience.

02

Build

Bring copy, layout and contact options together on one page.

03

Check

Review content, presentation and functionality before launch.

YOUR PROJECT

What should your digital presence achieve?

Whether you need a new website, local visibility or ongoing optimisation, we’ll discuss your starting point and the steps that suit your business.

Discuss your project — no obligation

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